Press & Media

Always up to date. Here you can find all press materials of Beautyworld Japan Fukuoka.

Press releases Pictures / Photos Press registration & contact

Press releases All Press Releases

14 Jan 2026

Beautyworld Japan Fukuoka to be held with a record 220 exhibitors showcasing the latest beauty innovations

In its 13th edition, the show will welcome a record-breaking over 220-plus exhibitors, who will showcase products and services designed to drive the growth and success of beauty salons and clinics. Held from 16 – 18 February 2026 at Marine Messe Fukuoka Hall A, the fair has garnered strong support not only from the Kyushu region but also from beauty professionals across western Japan, covering the full spectrum of the industry. Hailed as the largest B2B beauty trade fair in the region, it serves as an important platform for new business opportunities, customer acquisition, and industry networking, while contributing to the expansion of the regional economy.

21 Feb 2025

Beautyworld Japan Fukuoka concludes successfully, attracting 9,512 visitors

Despite cold weather and heavy snow warnings, from 3 to 5 February Kyushu’s leading beauty industry trade fair welcomed 9,512 visitors from China, Hong Kong, Japan, Korea, Malaysia, Mexico, Philippines, Singapore, Taiwan, Thailand and Vietnam. With a record 209 exhibitors (Japan: 204, overseas: five), the show’s 12th edition provided buyers with unique access to products and services covering skincare, makeup, fragrance, hair care, nails and more, across the entire beauty supply chain. To meet an even wider scope of industry needs, this edition added two new zones, ‘Fem more’ and ‘Tasty’.

16 Dec 2024

Adding two new zones, Beautyworld Japan Fukuoka will showcase future of region’s beauty industry

Set to host around 200 exhibitors, the largest B2B event dedicated to the beauty industry in the Kyushu region will take place from 3 – 5 February 2025 at the Marine Messe Fukuoka. Reflecting fairgoers’ demands, next year’s show will launch two new zones, ‘Fem more’ and ‘Tasty’. Meanwhile, a variety of newly established brands, also first-time exhibitors at the Fukuoka fair, will showcase in the ‘NEXT’ area. Amidst significant anticipation and a growing market, the 12th edition will bring a diverse array of new products and cutting-edge techniques together, and provide unparalleled business networking opportunities for industry professionals.

28 Feb 2024

Double high: Beautyworld Japan Fukuoka sets new records with more than 200 exhibitors and 10,300 visitors

Marking steady increases to both exhibitor and visitor numbers, Kyushu’s leading beauty trade fair wrapped up three successful days of business at Marine Messe Fukuoka Hall A. Organised by Messe Frankfurt Japan Ltd, the 11th edition - held from 5 – 7 February 2024 - welcomed 10,356 industry visitors, a 12% increase on the previous year’s total (2023: 9,249 visitors). 2024’s visitor numbers set thus a new milestone – the first time, the total exceeded 10,000.

15 Dec 2023

Beautyworld Japan Fukuoka confirms record high exhibitor attendance for upcoming February fair

Fukuoka, 15 December 2023. As it continues to grow, the largest B2B event for the beauty industry in the Kyushu region has already attracted more exhibitors than ever before and is gearing up to welcome over 12,000 visitors from across the region. From 5 – 7 February 2024 the fair, organised by Messe Frankfurt Japan Ltd, will showcase the most innovative beauty branded products and techniques while providing valuable business opportunities to retail buyers and professionals from the industry. The 11th edition of the established beauty trade fair comes up with a new dedicated ‘Hair’ zone as a response to increasing demand. New brands in the Kyushu region and trade fair first-timers are showcased at the ‘NEXT’ area.

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Pictures / Photos

You will find reproduction-quality photographs for downloading here.

Pictures / Photos for Download

Press registration & contact

You can register either online or at onsite by presenting your business cards at the press counter during the fair. You can register either online by 12 February 2026 from URL below or at onsite by presenting your business cards at the press counter. Press badges will be handed out in the press counter at the exhibition venue after identification.

https://willap.jp/p/acc_1609/PressRegistration/

Please note that the Press Badge will only be issued to qualified professional journalists and editors. Individuals who attend the show with a press pass, and attempt to market products or services to other visitors or exhibitors, and will be barred from attending future shows organised by Messe Frankfurt Japan as press.

Alternatively, our contacts would be happy to help you with any queries you might have relating to your reports.

Press contact
Marketing & Public Relations
Tel +81 3 6261 9545
Fax +81 3 3262 8442
press@japan.messefrankfurt.com

Press registration guide download

2026: BWF Press counter guide (pdf, 592 KB)

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